Account audit and rebuild
We find the wasted spend first, then rebuild the structure around the searches that actually lead to sales.
Google Ads
Google Ads that bring in customers, not just clicks.
People searching on Google already want what you sell. We build Search, Performance Max and Local Services campaigns that reach them at the right moment, and we track every call and form back to the keyword that brought it in.
Why most Google Ads accounts waste money
Most accounts we audit are paying for clicks that never had a chance of turning into customers: broad keywords, no negative keywords, and conversion tracking that counts page views as leads.
When tracking is wrong, Google optimizes for the wrong thing. You see "conversions" in the dashboard, but the phone is quiet.
This is for you if
- You are spending on Google Ads but cannot say how many customers it brings in.
- Your cost per lead keeps going up.
- You want someone to manage the account properly every week.
What you get
Keyword and negative keyword strategy
High-intent keywords in, irrelevant searches out. Reviewed every week, not once at launch.
Ads and landing pages that match
The ad, the keyword and the page all say the same thing, which raises Quality Score and lowers your cost per lead.
Conversion tracking that counts real leads
Calls, forms and bookings tracked properly in Google Ads and GA4, with offline conversions sent back when possible.
Performance Max and Local Services Ads
Used where they make sense for your business, with guardrails so they do not eat the budget on low-quality traffic.
Plain-language monthly reports
Leads, cost per lead, calls and booked appointments. What worked, what we changed, and what is next.
Google Ads for your industry
Med Spas
More booked consultations and treatments for med spas and aesthetic clinics.
See how we help →Private Schools
More tour bookings and enrollments for private schools.
See how we help →Home Services
More calls and booked jobs for contractors and home service companies.
See how we help →Ecommerce
Profitable growth for ecommerce and DTC brands.
See how we help →Law Firms
More qualified consultations for law firms and attorneys.
See how we help →Questions people ask
How much should I spend on Google Ads?
It depends on your market, your average sale and how many new customers you want. On the strategy call we work it out backwards from your goals, so the budget is based on numbers, not guesses.
How long until Google Ads brings results?
Search campaigns can bring leads in the first weeks. Most accounts need four to eight weeks of data and adjustments before they settle into a steady cost per lead.
Do you need access to my existing account?
Yes. You keep full ownership of the account and the data. We work inside it with manager access, so nothing is lost if you ever move on.
Do you also handle the landing pages?
Yes. A good campaign sending traffic to a weak page still loses money, so we build or improve the pages as part of the work.
Works best with
Landing Pages and CRO
Pages built to turn visitors into calls and booked appointments, then tested and improved.
Learn more →Tracking and Analytics
GA4, Google Tag Manager, Meta Pixel, Conversions API and dashboards that show where customers come from.
Learn more →SEO
Technical, local and on-page SEO so customers find you on Google when they are ready to buy.
Learn more →